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Virtual reality (VR) and augmented reality (AR) technologies are creating new opportunities in online betting, especially in virtual casino and sports games. Major betting companies are experimenting with VR games and casinos, allowing players to wear VR headsets to participate in simulated casino experiences, creating direct interaction with the gaming environment. These companies are also developing virtual sports games where players can bet on simulated sporting events, allowing games and events to take place continuously without having to wait for real tournaments.
